The Keys To Build A Profitable Business

Workshop: SMEs – The Keys to Building a Profitable Business Total Duration: 12 hours (3 Modules, 4 hours each) Date for delivering: the week of 12-16 may 

Module 1: Building a Strong Business Foundation

• Understanding the SME Ecosystem (Trends, challenges, and opportunities)
• Defining Your Value Proposition (Identifying your unique value proposition)
• Business Model Essentials (Business Model Canvas)

Module 2: Mastering Financial Fundamentals

• Financial Basics for SMEs (Budgeting, cash flow, and profitability)
• Sales and Revenue Growth (Pricing strategies, sales techniques)
• Financial Risk Management (Investment decisions)

Module 3: Strategies for Growth and Sustainability

• Marketing & Customer Acquisition (Branding, digital marketing, and customer engagement)
• Scaling Strategies (Franchising, partnerships, and international expansion)
• Sustainability & Green Business Practices (CSR, eco-friendly strategies, and social impact)